As part of helping to manage the Instagramers London community, we sometimes receive last minute invites to cool events. Sunday 15 September was one such event.
Jess (my Instagram partner in crime) and I were given access to the media pit at the official opening of the flagship Belstaff store in New Bond Street, during London Fashion Week, where a mystery celebrity was due to make a guest appearance. The Belstaff brand has received a makeover since the days of musty old motorbike jackets and boots, and said mystery celebrity is due to be the face of their new collection of upgraded and upmarket merchandise.
We arrived in good time, in the pouring rain, to a very male dominated gathering of photographers who were moaning and groaning about having to wait around, under cover, for the start of the event. They seemed to think it should be hurried along so they could go home, or the pub! One even had the cheek to look down his nose at us because we said, like him, we were also there to take photographs – with our iPhones! What a tosser!
We set ourselves up to watch the show, we had heard rumours it would be a footballer, and there would be a parade of motorbikes. As a number of celebrities (none I had heard of – but then I’m not an avid Hello! reader) arrived, posing on and around a shiny motorbike parked in front of the store, we could hear the gutsy sound of motorbike engines revving in the distance. The poor celebs, dragged from the warmth of the shop floor clutching their flutes of bubbly, and herded into the wind and the rain, under canopies lining the street.
Then they arrived, lots and lots of beautiful classic motorbikes, Norton, Triumph, Ducati.
Then he arrived, David Beckham.
The guy looked cool in his Belstaff biker jacket, very comfortable, if a wee bit bemused by all the fuss. And there was a fuss. There seems to be something about Mr Beckham, something that almost transcends his celebrity status.
He’s a celeb’s celeb!
During his time, David Beckham reached the pinnacle of his football career, having achieved over 100 caps for England and playing for some of the most successful clubs in Europe. But rather than turn to football management or TV punditry, Beckham has made the most of his assets (ahem!) and carved out his very own brand, Brand Beckham, along with his wife Victoria. Good luck to them.
The next morning I received a message from the Mail Online through You Tube to say they wanted to use my video clip for their article. Thankfully, many of the ‘unknown’ celebs are named in their piece!
And this is the full version of the video on the Instagramers London You Tube channel.
I’m a simple soul, and this was a fun night! Our thanks to Simon and Cody from The Communications Store